ARRI had their full camera line-up on display at IBC 2015 in Amsterdam including the 65mm digital cinema top dog ALEXA 65, the latest ALEXA Mini and upcoming ALEX A SXT cameras as well as the documentary oriented ARRI AMIRA. In the upcoming SUP 3.0 for the AMIRA, the camera will receive some really exciting new features including 4K UHD recording, MPEG2 HD 422 at 50Mb/s recording for full integration with broadcast workflows, in addition to Wi-Fi control from smart phones and tables.
The ARRI AMIRA has a lot of cinematographers excited due to the superb image quality, legendary design toughness and of course, single operator ergonomics. Predominantly geared towards single user operation, ARRI had the documentary filmmaker, corporate shooters and ENG camera professional in mind when they designed the AMIRA.
ARRI just rolled out a new extended warranty for its latest camera line-up. The new low-cost warranties are being offered at an extremely economical price-point for owners of AMIRA cameras, while ALEXA warranties, available for all current ALEXA models including the new ALEXA Mini, are being reduced in price by 50%.