Visual Impact Blog

  1. ARRI Professional Accessories for the Sony FS7 and Panasonic Varicam 35

    ARRI expands PCA range with new pro accessories developed for the Sony FS7 and the Varicam 35. In addition to these accessories, ARRI have a new Studio Matte Box – SMB-2 taking the already very popular and highly regarded SMB-1 to the next level.

  2. Atomos Shogun Firmware Update 6.21 Released

    The Australian gear maker recently announced their firmware update schedule for the Shogun and today AtomOS 6.21 firmware is available to download. We've been delivering the Atomos Shogun to professional cameramen and entusiasts alike for the past few months in droves, as it has proven quite popular month the GH4A7s crowed and FS700 and FS7 users as of lately.

  3. Sennheiser Announces AVX – New Digital Wireless Audio System for Video Professionals

    Legendary pro audio equipment manufacturer, Sennheiser unveiled their latest wireless system at NAB 2015 last month in Las Vegas. The new system is called AVX and is a revolutionary step forward in the digital audio realm designed to make the lives of filmmakers on set a lot easier than before. The AVX comes in a few versions, one with a hand held reporter mic and a receiver, and two versions with lavalier microphones – one with the ME-2 and another with the more advanced MKE-2 lavalier microphone.

  4. Convergent Design Odyssey7Q+ and Odyssey7Q Will Support Canon C300 MKII With 4K/30p in both RAW and Apple ProRes

    Convergent Design recently announced the most complete support of any monitor/recorder for the new revolutionary 4K Canon C300 Mark II camera. The Odyssey7Q+ and the Odyssey7Q will, with the new Odyssey RAW Bundle (sold through Convergent Design), allow recording in 4K & UHD in RAW up to 30p as well as 4K & UHD processed and converted to Apple ProRes up to 30p. Without the Odyssey RAW Bundle, the Odyssey monitor/recorders can record 2K/HD 12-bit or 10-bit 4:4:4 RGB video in Uncompressed DPX up to 60p.

  5. ARRI and IMAX to Customize the ALEXA 65 For Major Hollywood Blockbusters Destined for the World's Biggest Screens

    IMAX has announced that it has entered into an agreement with ARRI to customize the ALEXA 65 system for use on IMAX productions. ARRI is taking their crown jewel the large format ALEXA 65 digital cinema camera to the next level by entering into a collaborative venture with leading cinema experience IMAX, the recognized world leader in large format imaging technologies.