Visual Impact Blog

  1. Sony Announce PXW-Z450: World's 1st 2/3-type CMOS Sensor 4K XDCAM Shoulder Camcorder

    The PXW-Z450 is the addition to the Sony XDCAM shoulder-mount camcorder line-up, equipped with a state-of-the-art 4K 2/3-type Exmor-R CMOS Sensor capable of recording 4K UHD (3840 x 2160) in a variety of codecs including the latest XAVC-Intra, XAVC-L and MPEG2 HD 422, with exceptional weight balance and low power consumption alongside networking features.

  2. DJI Announces New Ronin MX 3-Axis Gimbal and Next-Generation DJI Matrice 600 Aerial Platform

    DJI announced a brand new aerial platform called Matrice 600, which they call "most-powerful and easiest-to-use professional platform DJI has ever produced". The new drone also supports the Ronin MX - the next evolution in the 3-axis stabilisation devices from DJI, which can also be configured into a handheld version for cameras like the RED Epic and ARRI Alexa MINI.

  3. Sony FS5 Gets Raw Update; Firmware 2.0 Details and Firmware Version 4.0 for Sony FS7

    Here are the details of the highly anticipated Sony FS5 Raw update and firmware 2.0, which were just announced by Sony at their live NAB 2016 press conference in Las Vegas. The Sony FS7 also gets a new firmware update with some exciting new additional features.

  4. Zeiss Announce New Batis 18mm f2.8 Ultra-Wide Prime for Sony E-mount Full-Frame Cameras

    Zeiss just added a third prime lens to their esteemed Batis family of full-frame lenses designed for the latest E-mount mirrorless cameras by Sony - the Batis 18mm f2.8 is a full-frame wide angle monster that boasts super-sharp image quality and premium build quality.

  5. Canon Announce New Firmware Updates for Canon C300 Mark II, C100 Mark II, XC10, XF305 and More

    Canon just announced a series of new firmware updates for their Cinema EOS camera line including the C300 Mark II and the C100 Mark II, as well as the 4K hybrid XC10 and the broadcast workhorse XF305 in addition to the CN7x17 servo zoom and the DP-V2410 4K reference display.