IBC

Zeiss expands their award-winning Milvus family of prime lenses with three new focal lengths - two ultra-wide 15mm f2.8; a 18mm f2.8, which will surely make lots of landscape and architecture photographers happy and a telephoto 135mm f2.0 for portrait photographers.

We're headed to Amsterdam to bring you the latest product announcements in short video reports! We start with the latest announcement from Canon - the mighty EOS C700!

Panasonic and award-winning high-end Raw accessories manufacturer CODEX once again team up to leverage their engineering and technical expertise of RAW recording in 2K and 4K resolutions to develop a new integrated and smaller VariCam 4K Super 35 camera. The brand new VariCam Pure digital cinematography camera. is a RAW-only camera that takes the VariCam 35 4K recording head and a newly developed 2.0 V-Raw 4K recorder from Codex for a completely new cinematic experience.

With the announcement of the new EOS C700 flagship 4K camera in the EOS Cinema line-up, the now ageing Canon C500 gets a welcomed price drop, that makes it even more appealing to broadcast and cinema productions. Also, ARRI have some new Pro Accessories from their renowned PCA range for the EOS C700.

Zeiss have announced a brad new Lightweight Zoom - LWZ.3 with a very decent range - 21-100mm T2.9-3.9 with Super 35 sensor coverage and Interchangeable lens mount system for maximum flexibility. Documentary and wildlife shooters in particular should take a look at this lens as the lens not only features a good range of focal lengths, but is also quite affordable - at just over £7000 + VAT.