Canon has a long-standing tradition and heritage in manufacturing some of the world's highest quality broadcast lenses for the past few decades and just earlier today the Japanese electronics behemoth announced they are developing a new 4K optimized DIGISUPER UHD field zoom lens specifically designed for UHD capture with broadcast 2/3 inch type cameras.

This a good indication of where the industry is headed, and even though 4K capture on a broadcast level is still in its infancy, our guess is the near future we'd see more and more productions and broadcasters adopt some form of Ultra HD capture for sports events and large extravaganza entertainment shows.

Canon's announcement also demonstrates the company's commitment to stay at the cutting edge of broadcast lens technology and continue to offer high-quality lenses for both broadcast and cinema applications. Pricing and availability is yet to be announced, and given the fact that the lens is in development, it may be a while before we get all the details, but at least it will be an exciting opportunity for those attending NAB next week to check out this new marvel of a broadcast lens. 

 

PRESS RELEASE

 

TOKYO, April 2, 2015—Canon Inc. announced today that the Company is currently developing a high-zoom-ratio, long-focal-length field zoom lens that realizes exceptional imaging performance for use with 4K-capable broadcast cameras employing 2/3-inch sensors. Canon will exhibit a prototype of the 4K field zoom lens at the 2015 NAB (National Association of Broadcasters) Show, to be held from April 13 to 16 in Las Vegas, Nevada, U.S.A.

 

As 4K-resolution content, which traces its beginnings to the movie-production industry, continues to gain ground in the broadcasting industry, initiatives are currently under way to implement 4K broadcasting in countries around the world with an increasing number of professionals making use of equipment supporting 4K production.

 

The new 4K field zoom lens is being developed as a new model in Canon’s DIGISUPER series of studio and field broadcasting lenses, which have garnered high acclaim from professionals in the industry. In addition to realizing a high level of imaging performance supporting the capture of 4K-resolution video, the new lens will feature specifications and a body size that ensure a high level of operability and ease of use that are on a par with Canon’s HD broadcast lens models, making it ideal for a wide range of applications, including sports and live concert telecasts.

 

Although details regarding product specifications and pricing are yet to be decided, Canon is aiming to commercialize the 4K field zoom lens in late 2015, positioning it as the first model in the Company’s new UHD-DIGISUPER series of lenses that brings together Canon’s latest optical technologies for use with 4K-capable and other next-generation broadcast cameras. In this way, Canon will continue responding to the needs of a wide range of users by further strengthening its broadcast lens line up.

 

For all your Canon Broadcast or Cine Lens needs, get in touch with our Canon specialists at 0208 977 1222.